Sellers Willing to Do More to Get Home Sold

Real estate pros are reporting that sellers are more willing this year to price their homes competitively as well as change the appearance of their home in order to lure buyers, according to a survey of 600 agents conducted by Coldwell Banker Real Estate.

Agents reported that, compared to last year, sellers are more willing to remove clutter; make cosmetic updates, such as minor repairs; “depersonalize” the home; and stage the home to better their chances of getting it sold, the survey finds.

“Depersonalizing and making it easy for a buyer to imagine him or herself living in the property is crucial, especially when there are many homes on the market,” says Jessica Edwards, consumer specialist for Coldwell Banker Real Estate.

Meanwhile, the survey also found that agents say buyers are most putting a value on new or updated kitchens, bathrooms, and open floor plans when touring homes.

Source: “Survey Reveals Sellers More Willing to Price Competitively,” RISMedia (Feb. 27, 2012)

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